About Us

Hi there! So happy you stopped by. 

I'm Ali Trapp, and I've had the privilege of owning Point of Origin since 2018 — though this little gem has been a Lakeway institution for over 30 years. The moment I walked in, I knew it was something special. And honestly? I've never looked back.

Point of Origin is a women's boutique tucked in the Texas Hill Country just outside Austin. We carry hand-selected apparel, jewelry, candles, gifts, and home accents — all personally curated with one woman in mind: the one juggling everything and still wanting to show up and feel like herself.

New arrivals land weekly, so there's always something worth coming back for. Whether you need the perfect outfit for a girls' dinner, a gift that'll actually get remembered, or just a little something to make your home feel more like you — we've got you.

Come see us in Lakeway. I'd love to meet you!